Cosmic announced a new line of concentrates branded to increase awareness for the Last Prisoner Project (LPP), a non-profit organization dedicated to cannabis criminal justice reform. This multi-entity collaboration will provide 10% of gross sales to the non-profit organization.
Although cannabis is legal or decriminalized in most US states, more than 40,000 people remain incarcerated for low level marijuana offenses, in many cases serving decades-long sentences due to outdated Drug War-era “tough on crime” policies.
“The cannabis industry as we know it today would not exist without the hustle, innovation and sacrifice of many of the very people who today remain imprisoned and unable to participate in the ‘upside’ of the recreational market,” said Aaron Selverston, CEO of Cosmic parent company Radiant Canna.
Cosmic, an award-winning California extracts brand, developed a new line of packaging for the collaboration with LPP.
“Last Prisoner project is incredibly grateful for the support of Cosmic. We believe that anyone profiting from the legal cannabis industry has a moral imperative to help those who have been negatively and disproportionately affected by the criminalization of cannabis and we commend Cosmic for being part of the solution with this first-of-its-kind partnership,” said LPP’s Managing Director and Founding Member, Mary Bailey.
The concentrates are being manufactured in partnership with Hollister-based Euphoric Life, Inc., which is producing a variety of strain-specific extracts for the collaboration. “Last Prisoner Project is committed to undoing the wrongs caused by cannabis criminalization. We are incredibly grateful for the opportunity to leverage our facility to help fight for criminal justice reform, a cause that my family has been directly impacted by,” said Aidan Rafii, COO of Euphoric Life, Inc.
