Jaunty, a New York company working in cannabis and hemp extraction since 2017, closed out the first month of 2025 as the best-selling cannabis vape brand in the state, based on sales data from cannabis market analytics platform Headset for January 1-31.
Out of the nearly 500 and counting list of licensed cannabis brands in New York, Jaunty Vapes ranked number one in January with regards to total units sold and market share (14.7%), and their Sour Diesel Classic Cartridge was the number one selling vape product. The brand’s leading sales were also propelled by one of its December drops: Jaunty Palms, the brand’s largest disposable vape yet (1.5 grams) combining cannabis-derived terpenes with distilled cannabis oil, delivering true-to-strain flavors and effects-driven profiles for an on-the-go consumer.
“We’re an independent, home-grown company, so it means a lot for us to be able to resonate with cannabis consumers across the state,” said Jaunty CEO Nicolas Guarino. “New Yorkers have a deep appreciation for quality cannabis and our mission at Jaunty is all about bridging the gap between oil and flower. We work to craft vapes and oil-based products that offer an experience as close to smoking flower as possible, and aim to be authentic, pure, and uncompromising. It’s incredibly rewarding to see consumers recognizing and valuing this mission.”
Keeping the momentum strong, this month Jaunty is expanding their top-selling Classic Vape line – 510-thread vape cartridges that combine proprietary blends of cannabis-derived terpenes with distilled cannabis oil, delivering true-to-strain flavors and effects-based profiles. The expanded portfolio, rolling out this month in licensed dispensaries across New York State, features:
Strawberry Cough: A vibrant sativa celebrated for its sweet, strawberry aroma. Its uplifting and cerebral effects aim to spark creativity and inspiration. Primary terpenes: Limonene, Terpinolene, Myrcene
White Widow: A legendary hybrid with origins dating back to the ‘90s. Known for its distinctive citrus and peppery aroma with subtle hints of lemon, it’s designed to deliver a mentally stimulating high balanced by a calming, relaxing undertone. Primary terpenes: Pinene, Myrcene, β-Caryophyllene.
LSD – A powerful indica with a pungent earthy aroma and flavor, complemented by a hint of sweetness. Formulated for a powerful, head-focused high that can quickly taper into deep full-body relaxation. Primary terpenes: Bisabolol, Pinene, β-Caryophyllene.
The latest success of Jaunty, which has been part of New York’s licensed cannabis market since day one, coincides with the Empire State’s burgeoning industry. New York cannabis retailers sold nearly $1 billion worth of cannabis in 2024 and the licensed cannabis industry will reportedly generate $161.8 million in tax revenue for the fiscal year ending March 31st, 2025 – four times more than last year (according to Governor Hochul’s budget).
“2024 was a landmark year both for Jaunty and for the New York cannabis market as a whole– but this is just the beginning,” added Guarino. “ Our team is driven to push boundaries in 2025, delivering more innovation and connecting with a wider range of adult consumers. We’re passionate about developing THC products that appeal to a broad spectrum of tastes, from connoisseurs seeking ultra-premium 100% solventless live rosin to casual cannabis consumers and first-timers exploring economically priced, approachable options with great taste and predictable effects. Everything we do is rooted in making exceptional cannabis accessible for all.”
