In just under four months since its launch, Silly Nice, a Black and Veteran-owned cannabis brand based in Harlem, has made remarkable strides in New York’s cannabis industry. Now available in over 60 dispensaries across New York State, Silly Nice’s rapid growth speaks to the brand’s commitment to quality, community engagement, and the growing demand for premium cannabis products.
Silly Nice has quickly established a presence through strategic partnerships, dedication to quality, and a customer-first approach. From Harlem to the Bronx, Brooklyn to Queens, and extending into Flushing, Syracuse, Ithaca, Middletown, and beyond, Silly Nice’s reach now spans a vast array of communities across the state. The brand’s product lineup—featuring standout items like the 2G All-in-One Device, 1G 510 Thread Vape Cartridges, Frosted Hash Balls, Diamond Powder, and Diamond Frosted Flower—has resonated with consumers who seek a refined and trustworthy cannabis experience.
“Our expansion across New York is more than just about growth; it’s about bringing quality and authenticity to communities that have long awaited legal, top-tier cannabis,” said LeVar Thomas, Co-Founder of Silly Nice. “We’ve been welcomed with open arms, and the enthusiasm from New Yorkers has been both humbling and inspiring. It’s that energy and excitement that fuels our passion for delivering excellence in every product we create.”
Silly Nice’s success is also rooted in its strong collaboration with Veterans Holdings, a New York State licensed processor owned by Jason and Sonja Ambrosino. This partnership has been central to maintaining Silly Nice’s high standards in cannabis cultivation and production. “Our partnership with Veterans Holdings is key to what makes Silly Nice special,” Thomas continued. “Their unmatched integrity and commitment to quality in production allow us to consistently deliver products that customers can trust and enjoy.”
Jason Ambrosino, owner of Veterans Holdings, shared in the brand’s excitement: “Working with Silly Nice has been an incredible journey. We share a common mission—to provide New York consumers with safe, exceptional cannabis—and it’s been rewarding to see that vision come to life.”
