GRAV, a leader in beautifully designed glass pieces are super excited & proud to be deep-diving into the streetwear landscape through partnerships with pillar brands who have established a legacy in their market. At GRAV, the team believes they are creating an intersection between two subcultures that have industrialized into the mainstream market. GRAV hope that by joining forces with these pillars in the streetwear space they can normalize the conversation around the use of cannabis.
GRAV x DGK
Launch Date: 2/26/2024
Part 1 of 2, The ‘Made to Survive’ Collection between cannabis accessory brand GRAV & Skateswear Giant DGK, join forces to create a capsule into an evergreen collection for fall/winter.
This iconic partnership will debut two limited edition capsule collections in 2024, blending the mutually shared cultural intersections of their collective audience. Each capsule will include a standout GRAV piece to compliment a custom DGK skateboard and wearable kit, exclusively curated for this collaboration.
The first release includes a custom DGK X GRAV Milk Carton bubbler in smoke gray glass with orange accents emblazoned with “Made to Survive” on each piece. The capsule also showcases a selection of DGK designs featuring their slogan “Made to survive 24/7 365”. Created as wearable lifestyle and signature pieces, the DGK kit is both functional and bold. Dropping on February 26th, 2024, the “Made to Survive” capsule collection is a limited edition run forging two cultural powerhouses.
GRAV x PLEASURES
Round 2 of a continued partnership, Pleasures & GRAV join forces just in time for 4/20 to launch an edgy spin to the cult classic Gravitron, the first all-glass Gravity Bong.
GRAVs Gravitron, the first all-glass gravity bong is not just a consumption device but its experience is a rite of passage for any cannabis enthusiast. It’s a test of skill for the highest of pleasure. Before 2004 & the Gravitron, the customs around gravity bongs were make-shift & used materials not safe for consumption. Today that culture gets a new set of lungs.
The Pleasures x GRAV Breathe Again Gravitron gives you a stronger high using less bud. When you light your flower and raise the vase, the resulting vacuum concentrates all that smoke into one open chamber. Lower the vase back down, and the pressure rockets a potent cloud into your lungs with zero effort. The Gravitron is made from top-quality 5mm borosilicate glass. That means no weird odors and no chemicals to inhale. A platinum-cured silicone grommet on the bottle base creates a cushy barrier between the two glass pieces to prevent chips or breaks.
GRAV x LRG
Launch Date: 5/7/2024
Streetwear brand Lifted Research Group & GRAV have joined forces for the first ever ‘Hustle Trees’ bong, an iconic slogan paying homage to the hustlers & underground entrepreneurs who have paved what is the legal cannabis industry today.
This bold collaboration celebrates the spirit of hustlers, creators, and visionaries who tirelessly shape our culture, featuring an exclusive lineup that blends the essence of both brands into an unparalleled collection.
Central to this collection is the custom “Hustle Trees” Wobble Bubbler, encapsulating GRAV’s commitment to innovation and functionality and LRG’s streetwise aesthetics. Complemented by the GRAV x LRG Custom T-shirt, this fashion statement beautifully merges the essence of GRAV’s smoking excellence with LRG’s dedication to the “underground inventive, overground effective” lifestyle.
This collection is a tribute to those at the vibrant intersection of ambition and action — the growers, trimmers, hash makers, budtenders, and legacy operators. It’s for the individuals whose ambitions and existence are acts of rebellion, and who embody the spirit of innovation and progress.