Pure Sunfarms reports the company’s Pink Kush dried flower has achieved record level perfor
Originally offered by Pure Sunfarms in June 2020, Pink Kush represents nearly 6 per cent market share since its launch in the dried flower category at the OCS, outperforming the second ranked strain three to one. In August, Pure Sunfarms brand continued to lead dried flower sales at the OCS, accounting for over 13 per cent of sales in the category, with Pink Kush leading the category at 7 per cent market share1.
“It’s energizing to see how well our Pink Kush has been and continues to be received in the market. It is the number on
In addition to Pure Sunfarms Pink Kush, one of the company’s newest innovation strains, Jet Fuel Gelato, is adding to Pure Sunfarms dried flower market share performance at the OCS as the fastest-growing strain. Originally launched in September 2021, it is already ranked as the second all-time, top-selling strain in the industry overall one year later, right behind Pure Sunfarms Pink Kush1.
“Our team has a love of plants and passion for growing, with over 30 years of agricultural and legacy market experience. We put our all into the flower we grow because it is at the heart of and motivates everything we do,” continues Dosanjh. “We are very proud to be able to say that we are not only the all-time top-selling strains in Ontario, but also the top-performing brand in Canada, and hopefully one day, beyond.”
Pure Sunfarms continues to build on its strong performance to date. The company is focused on expanding its everyday premium selection and has added the following products to its offerings in select markets: Berry Cream Puff, Bubble Mints, Sugar Cookies and Ginger Dawg cultivars; Pre-Ground dried flower: Pink Berry, Diesel Kush, CBD Dream 2:1 and Sun Daze Gelato;
1 Calculated by Pure Sunfarms from sales information provided by the Ontario Cannabis Store (OCS)
2 Statistics Canada. Table 20-10-0008-01 Retail trade sales by province and territory